I chose a tiger to represent the Paper Tyger paper line by Neenah Paper to showcase the importance of a single creature and a single idea. Paper Tyger is durable and resistant to water, tearing and grease, preserving bold ideas. In this project you will see the book start out with an array of bold,lively colors and imagery, representing the tiger and its habitat. As the tiger goes extinct, so do these striking elements. The elements start to become erratic and sparse with the absence of the apex predator, until there is nothing.